Wednesday, March 2, 2011

4Dhotel // N E W Y O R K

Hey guys,
You've heard me pee my pants over art&design.
You've heard me complain about bad branding.
You've heard me rant and rave about studio & RSID.

This time around, I welcome you to view the product of my 27 days of sleepless devotion.

4D HOTEL NEWYORK
@soho, 561 Broadway.
4th Year Studio :: irn700.
*
-SYNOPSIS-

Travel.
Something not exactly new to the mass population of the 21st century. Travel has become a norm and a regular activity to the the general population. Its rather lack luster in our day and age. Question is: "Who still embodies the TRUE spirit of travel?"

... Y O U T H.

With a fresh mind as a blank canvas of travels and journeys. Those in their early 20s to 30s capture the essence of visiting abroad. Wanting to absorb all that is new, this new generation of travelers are looking for lifestyle. To visit a city and already be a local the moment they step foot on foreign ground. These youth want to know the place and own it.

///

Toronto, Tokyo, London, New York. All these cities are identical during the day. It is the activities of the night that foster the life of the locals, the unveil the hidden culture.

Drawing multiple parallells between the youth and the city, 4D offers a new social experience. Allowing one to not only reveal and discover the depths of the city, but also the depths of oneself.

- - -
INTRO + CONCEPT -- 0:00
FACADE -- 1:50
ARCHITECTURE -- 1:55
ELEVATOR LOBBIES -- 2:20
SINGLE BEDROOM SUITE -- 2:55
DOUBLE BEDROOM SUITE -- 3:42
DOOR DETAIL -- 4:35
"THE REPORTER", Coffee Shop -- 5:06
"SURPRISE", Pop-Up Retailer -- 5:43
"UNDERLIT", Casual Dining Concept -- 6:05
"O.F.T.B.", Fine Dining Concept -- 6:35
- - -
++MUSIC CREDIT++
We Fight We Love (Remix) - Q-Tip ft. Kanye West, Consequence
Don't Even Try (Instrumental Remix) - Nujabes
Blessing It (Remix) - Nujabes
World Without Words - Nujabes
L.B.A. (Love Breakin' Apart) Instrumental - Dynamic Duo
Thank You- Nujabes ft Apani B.
Tsurugi No Mai - Nujabes
Counting Stars - Nujabes

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